“MORE MEN SEEK HEALTHY ANTI-AGING SOLUTIONS”

Meet the new men and women of the IPhone generation

 

It’s official. Times have changed, we can either accept it or not, but if you are reading these lines on your smartphone, laptop or tablet, you are also part of the “IPhone Generation”, some may also call it “The Facebook Era”. As smartphones take a growing part in our everyday routine, one’s lifestyle is no longer privet, but constantly twitted and shared with others. If you are pumping at the gym, having a green-veggie shake or sinning with a double fudge chocolate cake, you may or may not be sharing it yourself, but you can agree that others do. Another aspect of these new times relates to the word “smart” in smartphones, as the last allow us the immediate access to constantly flowing and updating knowledge. We are a smarter generation, and a healthier one too!

 

Welcome To The New Era, When Wellness Became The New Luxury Status Symbol

Living a healthy lifestyle does not come cheap these days, from organic foods and skin care, gym memberships and supplements, you may find yourself truly financially invested in looking healthy and young. Rather than the older status symbols like expensive cars and big substantial jewelry, the new wellness generation is looking like a million bucks.

This is the most interesting phase in human development, to our opinion, and we believe that due to the easy and fast access to knowledge, the health & wellness trends are here to stay. Now that Dr. Google can teach us right about anything, we are no longer led to think we consume healthy products when we don’t. The past few years have been truly eye opening in regards to foods and nutrients, from the damages of Trans Fat to the benefits of Antioxidant protection, and skin and personal care seem to be next.

For most people, spending so much money on staying fit and healthy would be too much, but for a growing percentage of individuals, wellness has become an important part of their luxury lifestyle, an essential one.

 

Surprisingly Or Not, Men Seem To Take A Significant Part In This Growing Trend As Well 

At drug and departments stores more and more men seek healthy anti-aging solutions to stay looking young and healthy. From natural supplements that assist in hair growth or skin condition and up to natural skincare solutions that improve skin complexion, and yes, Botox too. This new generation of men is self-investing and big time!

Due to the growing interest amongst men in health and beauty, women see it as a big step forward in the way men understand women’s traditional expenses on beauty products. “Now that my husband and I are sharing creams and cleansers, he appreciates the quality time we have, when taking a break for a facial mask, much more than carrying how much it cost” , says Jane, 42, Manhattan entrepreneur.

The new luxury consumers pour their money into boutique fitness and tend to purchase goods tailored to their unique needs and desires. Some say that the IPhone generation is so self-centred that it reinvented new meanings to the letter I. No more big chain clothes and styling, the tailor made lifestyle and look is on. In skin care, men as well as women, seek tailored solutions for their unique skin concerns. One’s oily skin is different than the other; consumers no longer feel comfortable using a “solution for all” type of personal care products.

At LIV.UNIQUE, we believe that no mask can change a person’s routine, therefore we aim to adjust the skincare routine to the customer’s lifestyle. When the products fits the consumer’s needs chances of regular use and getting the results desired, instantly rise. This is another reason we say that since you live once, you better LIV.UNIQUE.

Try our Skincare Advisor NOW for your tailor made product recommendations.

 

 

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